







IAA MOBILITY 2027
B2B-focused exhibitors
At the IAA Summit at trade fair center Messe München, connect with decision-makers, industry experts, media representatives, and policymakers at the world’s leading platform for mobility, sustainability, and technology.
- Exhibitors
- IAA 2027
- B2B-focus
The IAA Summit will take place from September 7–10, 2027, at trade fair center Messe München and is the central B2B meeting place of IAA MOBILITY. It brings companies together with an international professional audience from the mobility industry. Here, you can connect with decision-makers, professional visitors, media representatives, and stakeholders from politics, academia, and society.
Use the IAA Summit to showcase your innovations, share your expertise, and engage directly with relevant target groups.
A variety of participation opportunities are available to help you achieve your goals. From exhibition spaces and conference participation to test drives and demonstrations, the IAA Summit offers the right formats for your objectives.
The IAA Summit for professional visitors at trade fair center Messe München





Showcase your innovations at the IAA Summit.
Present your innovations and position your company alongside market leaders from all key mobility segments. Build valuable connections with decision-makers, opinion leaders, and representatives from government and the media.
Engage with an international professional audience, discuss your vision, and gain valuable insights into innovation and transformation for your company. The exclusive Press Day on September 6 offers additional visibility.
- Custom booths, booth packages, and startup booths
- International press conferences featuring premieres and new product launches
- Exhibitor and expert events
- Smart infrastructure projects
- Networking tours
- Meeting rooms
- Venue and event sponsorship opportunities
Position yourself as a thought leader.
Showcase your expertise at the IAA Conference and strengthen your brand awareness and reach. Benefit from IAA MOBILITY’s international media presence and engage in dialogue with leading figures from the mobility industry, government, academia, and society.
- Sponsorship opportunities
- Speaker slots
- Press event slots on the stages
- Evening events on the stages
Let visitors experience your products live.
Engage your audience by showcasing your products live and in person. Create memorable experiences and turn theory into exciting, hands-on applications that professional visitors will not forget.
Connect directly with your target audience and receive unfiltered feedback on your products, concepts, and technologies.
- Passenger vehicle test drives
- ADAS and telematics demonstrations
- Live demonstrations of your innovation use cases












