Nine months after IAA MOBILITY 2025, Dr. John Heinlein, CMO at Sonatus explains in our interview explains why participating in IAA MOBILITY 2025 was a major success for his company and whether they plan to return to IAA MOBILITY in 2027.
What was your greatest success at IAA MOBILITY 2025?
Sonatus found IAA MOBILITY 2025 very successful. That event had people from every element of the supply chain, from OEMs to tier one suppliers and component makers. We got to meet everyone under one roof and found it a very effective approach to meeting people across the automotive industry.
Are you planning to participate at IAA MOBILITY 2027?
We're absolutely planning to participate in IAA MOBLITY 2027, in fact, Sonatus is increasing our presence, showing more demonstrations, a larger booth, how AI and software defined vehicles can take the industry to the next level. I look forward to seeing everyone else at IAA MOBILITY in 2027.