IAA MOBILITY 2025 | Main Stage
Google AI’s Transformative Role in Automotive - IAA MOBILITY 2025
Please accept to watch the video.
Meet Google executives on the main stage of the IAA Conference 2025 in Munich for an in-depth look at how AI is redefining the entire automotive ecosystem. From intuitive, conversational in-vehicle experiences to the transformation of factory floors, this keynote highlights the “AI inflection point” that is fundamentally reshaping mobility today.
In this session, Patrick Brady and Steve Basra discuss the interplay of powerful semiconductors, software platforms, and multimodal AI models such as Gemini. Against the backdrop of the shift toward software-defined vehicles, they introduce Project Astra—the vision of a universal AI agent that can perceive and interact with the physical world in real time. Whether you are interested in the future of the digital chassis or in the use of Gemini Robotics in manufacturing, this keynote offers a comprehensive roadmap for the AI-driven era of mobility.