Die IAA MOBILITY Highlights | 08. September 2023

This was the 4th day of IAA MOBILITY

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The fourth day of IAA MOBILITY continued with exciting presentations and discussions on the future of the automotive industry, the networking of different modes of transportation, the prospects for in-car entertainment, and the potential environmental impact of electric car batteries. For the first time, the IAA Visionary Club podcast was recorded live on stage in the Visionary Clubhouse.  Steffi Lemke, Federal Minister for the Environment, Nature Conservation, Nuclear Safety, and Consumer Protection,  spoke at the IAA Conference, followed by the IAA Summit, where exhibitors demonstrated their innovative strength. In the IAA Open Space, exhibitors and visitors were delighted to welcome Robert Habeck, Federal Minister for Economic Affairs and Climate Protection.   

08.09
Day 4

Steffi Lemke, Federal Minister for the Environment, Nature Conservation, Nuclear Safety, and Consumer Protection, spoke at the IAA Conference

Steffi Lemke
Federal Minister for the Environment

Steffi Lemke, Federal Minister for the Environment, Nature Conservation, Nuclear Safety, and Consumer Protection, spoke on a panel about the responsible, climate-neutral and resource-saving future of the automotive industry.  Together with representatives of BMW and the University of St. Gallen, she discussed what leverage is needed to make sustainable mobility possible. This included topics such as recycling and the closed-loop economy.    

Steffi Lemke, Federal Minister for the Environment, Nature Conservation, Nuclear Safety, and Consumer Protection, spoke on a panel about the responsible, climate-neutral and resource-saving future of the automotive industry.  Together with representatives of BMW and the University of St. Gallen, she discussed what leverage is needed to make sustainable mobility possible. This included topics such as recycling and the closed-loop economy.    

Steffi Lemke
Federal Minister for the Environment

Conference - Main Stage - IAA MOBILITY 2023

Die Zukunft der Automobilwirtschaft

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Andreas Rade
VDA Managing Director

In order to successfully implement sustainable mobility, it is necessary to connect different modes of transportation. But how can bicycles, cars and trains benefit from each other and grow together, and what needs to come from politics to make this happen?  VDA Managing Director Andreas Rade spoke with representatives of public transport and Zukunft Fahrrad.    

In order to successfully implement sustainable mobility, it is necessary to connect different modes of transportation. But how can bicycles, cars and trains benefit from each other and grow together, and what needs to come from politics to make this happen?  VDA Managing Director Andreas Rade spoke with representatives of public transport and Zukunft Fahrrad.    

Andreas Rade
VDA Managing Director

Conference - Main Stage - IAA MOBILITY 2023

Wirtschaftsmotor Mobilitätsbranche

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Accenture

Accenture also hosted a panel discussion on three future scenarios for the mobility of the future. Pioneering solutions from the fields of technology, politics and business were presented. New value creation opportunities in vehicle design, charging experience and urban planning were also explored.   

Accenture also hosted a panel discussion on three future scenarios for the mobility of the future. Pioneering solutions from the fields of technology, politics and business were presented. New value creation opportunities in vehicle design, charging experience and urban planning were also explored.   

Accenture

Conference - Main Stage - IAA MOBILITY 2023

Accelerating to the future of mobility

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EIT Urban Mobility

The EIT Urban Mobility organization hosted a debate on the environmental impact of electric car batteries. For example, the increasing global demand for batteries brings with it the challenge of minimizing environmental impact by making batteries sustainable throughout their lifecycle. During the discussion, participants looked for solutions.    

The EIT Urban Mobility organization hosted a debate on the environmental impact of electric car batteries. For example, the increasing global demand for batteries brings with it the challenge of minimizing environmental impact by making batteries sustainable throughout their lifecycle. During the discussion, participants looked for solutions.    

EIT Urban Mobility

Conference - Yellow Stage - IAA MOBILITY 2023

Environmental impact of batteries in the mobility

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Nils Wollny
holoride CEO

In a keynote speech, holoride CEO Nils Wollny showed how his company creates immersive experiences in the mobility sector and what opportunities in-car entertainment will offer in the future. The Munich-based startup aims to create "theme parks" on wheels by using XR technology with real-time motion and location data from moving vehicles.   

In a keynote speech, holoride CEO Nils Wollny showed how his company creates immersive experiences in the mobility sector and what opportunities in-car entertainment will offer in the future. The Munich-based startup aims to create "theme parks" on wheels by using XR technology with real-time motion and location data from moving vehicles.   

Nils Wollny
holoride CEO

Conference - Blue Stage - IAA MOBILITY 2023

The future of in-car XR entertainment

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For the first time, several episodes of the IAA Visionary Club podcast were recorded live in the Visionary Clubhouse, hosted by Sarah Harman. The host welcomed guests from Mercedes-Benz AG, FREE NOW, Sixt, FINN, SAE International, Boston Consulting Group, Deeproute.AI and NIVIDIA, among others, on stage in the Visionary Clubhouse. Topics covered included artificial intelligence, mobility as a service, subscription services, battery technologies, autonomous driving and urban planning.    

Robert Habeck, Federal Minister for Economic Affairs and Climate Protection , visits the IAA Open Space   

The IAA Open Space also welcomed a distinguished visitor today. Robert Habeck, Federal Minister for Economic Affairs and Climate Protection, came to the Marienplatz and gave a speech on the Citizens Lab stage. Afterwards he made a tour from Marienplatz via Max-Joseph-Platz to Odeonsplatz. On Friday there was also a Fuckup Night about mobility. Various companies humorously presented projects that had failed. 

IAA Open Space

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